This time of year reminds me how important it is to make time for my family. Prioritizing personal time is difficult in real estate: the hours are long, the work comes in waves, and every new thing feels like it needs to be attended to immediately or you’ll leave money on the table. Finding harmony between your real estate business and your personal life can be more difficult than achieving a high GCI.
In 2014, the National Association of REALTORS® found that 87% of REALTORS® do not make it five years in the industry before leaving for other pastures. While I’m sure many things cause an agent to quit in their first five years, I know that personal life issues can make even the highest performing agents rethink their careers.
So how do you do both? How can you have a rock star real estate career and a fulfilling personal life? I know one sure way: build a real estate team that systematizes your efforts and frees up time and energy for the other pursuits in your life. I am grateful for the amazing team of individuals who help focus my professional load so I can focus on the important things, including my family.
We can do better
Teams are a great solution to building harmony between your professional and personal lives. However, a recent national study commissioned by Workman Success Systems and conducted by the Center for Generational Kinetics found that only 55% of real estate workers found that their team had the impact on their personal life that they were looking for. That’s too low—nearly half of all teams haven’t figured out the right way to do things.
Our national study also found that only 56% of teams have systems in place for any task that is repeated more than three times. I can’t help but see a correlation between these two statistics: if a team systematizes their time-intensive tasks, they will free up more time. A strong and fulfilling personal life may be just a few systems away for those teams.
As you take inventory of the things you are grateful for this year, I hope you also recognize the importance of prioritizing your personal life. If you belong to a team and still feel like you’re being stretched too thin, set a goal to be grateful for time-saving systems next year. If you don’t have a team yet, I can promise you that you are missing out on huge dividends of time, energy and success that come from working with the right people. Check out our team study (https://bit.ly/3T4RrTl) for further insights on teams in real estate – and show gratitude this season for the things that matter most.
Verl Workman is the founder and chief executive officer from Workman Success Systems, a proprietary consulting company specializing in performance coaching and building highly effective teams. Get free access to some of the same tools and resources he used to create success in his clients’ businesses.