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Record ‘triple billion’ health goals ahead of World Cup kick-off: WHO |

On Saturday, people around the world are “Walking the Talk” to achieve the goals: one billion more people benefiting from universal health coverage, one billion more from health emergency protection, and another billion enjoying better health and well-being.

‘Walk in solidarity’

To celebrate the importance of health and wellness, the WHO and the Qatar Ministry of Public Health, in partnership with international soccer governing body FIFA, and the Supreme Committee for Delivery and Legacy, are inviting people across the planet to attend in person and remotely close, the Walk the Talk: Health for All Challenge.

Continuing the legacy of promoting physical activity and health for all, the series will be held in Doha for the first time, before hosting the FIFA World Cup Qatar 2022 on Monday.

The event will serve as a key moment to come together safely, celebrate the importance of healthy lifestyles and demonstrate the steps needed to ensure the delivery and legacy of healthy and safe mega sporting events.

Open to people of all ages, backgrounds and abilities, the WHO maintained: “There is no better way to prepare for the Qatar World Cup 2022 than to walk in solidarity for #Sport4Health!”.

Rise to the challenge

While those taking part in person can choose between running or walking a three or five kilometer route – starting at the Pyramid/Qatar National Flag Al Bidda Park – others can join in virtually by tracking their performances through a dedicated downloadable app on Google Play and the Apple Store.

“Take your (fully charged!) mobile phone and turn on your App”, the WHO encouraged, reminding that participants could challenge two others who had already completed the task on their own.

Healthy duo

By offering people of all abilities and ages everywhere the chance for happier, healthier and more productive lives, the WHO maintained that “sport and health go hand in hand”.

As such, the WHO Sport and Health Program was established to help people worldwide lead healthy lives by promoting participation in sport and working with the sporting community to promote health for all.

The overall objective of the Program is to accelerate progress on the third Sustainable Development Goal (SDG), which is to ensure healthy lives and promote well-being through the implementation of the WHO’s 13th General Program of Work for achieving universal health coverage.

Make the goal

Through the Healthy 2022 World Cup project, the WHO and Qatar have teamed up with FIFA to ensure that the world’s biggest single sporting event, which runs from 21 November to 18 December, will be healthy and safe.

The project seeks to ensure this by positioning the event as an impactful, sustainable and lasting model that promotes the integration of health, security and well-being for future mega sporting events.

Walk The Talk Doha: WHO goodwill ambassador Alisson Becker lends his support

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