Goal Guys

Being Shredded With 12 Percent Body Fat Left a Fitness Influencer Unhappy and Full of Regrets – Here’s Why?

Brendan and Cam Jones found the Goal Guys YouTube channel. They often challenge themselves to achieve the goal of learning a skill. However, the brothers have set a time limit for each challenge they undertake. “We are two brothers tackling different goals in fitness and productivity.” read their YouTube channel description. In 2021, Brendan Jones embarked on a 100-day challenge to improve his fitness and get ripped. While the physique transformation excited him, a year later he began to regret his decision.

The Goal Guys published a video on December 30, 2022 titled “Why I regret getting shredded.” In the video, Brendan shared that he continued to exercise after his initial transformation in 2021. He also explained that he felt good while making progress and gradually building muscle while reducing body fat. However, he began to regret his decision when he hit 12% body fat.

Why did a shredded bodybuilding body make the fitness influencer unhappy?


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“If I felt this good about the progress I was making, I would just keep looking and feeling better,” Brendan Jones explained in the video. That’s why the fitness influencer has been sticking to his diet and workout routine. However, when he hit 12% body fat, Jones saw that he had almost the “washboard abs” look. However, he did not know that the search for the appearance would fill him with regret.

Jones explained that he has stepped up his workout routine and tightened up his diet. No matter how tired Jones was, he couldn’t eliminate the pocket of fat over his lower abdomen. “Trying to get shredded shifted my focus away from all the things I loved about myself and turned those areas into a moving target that I never felt like I was actually hitting,” Jones said.

Despite knowing that everyone holds body fat in different areas, other influencers with higher body fat percentages see the “washboard” seems demotivated Jones. He felt terrible about his physique and even considered taking steroids. However, Jones decided against it and changed his approach to diet and training.

Focus on another goal

In his quest to achieve the perfect shredded bodybuilding body, Jones realized his progress had stalled. Instead of feeling energized, his strength stagnated, and his cardio suffered. Jones found it difficult to perform the muscle-ups he had mastered. So the fitness influencer dropped back.


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“I’m much happier trying to stay in a 13 to 15 percent body fat range,” Jones said. After increasing his calorie intake, Jones’ performance improves. He regained his strength and felt stronger. Jones now gets excited about training and feels fitter.


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What did you make of Brendan Jones’ experience? Let us know in the comments.

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