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15 Ways bloggers can earn money

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People are often surprised that as a blogger I earn a good income equivalent to a decent full-time job. It is often seen as a hobby that might give you some money or some free accessories from companies.

I think that because some bloggers literally do it as a hobby, it’s an easy mistake, maybe similar to the way so many people who draw do it as a hobby, but there are still professional artists.

I consider myself the same way as a professional blogger. Anyway, for those who are interested in how bloggers make money and bloggers who want to build more income, this should help.


Online businesses need to rank well on Google to be seen, this means that when you search for things in their niche, they want to be on the first page, preferably at the top, of the search results. To do this, they need to show Google that they are an authority online and a trusted business. Getting links to them will show this to Google as it shows that people are interested in their website.

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For this reason, one way bloggers can make money is by selling links to companies from their blog’s website. This method of making money only works for established blogs that have their own authority online and are already doing well. Links like this can either be arranged directly by the business or sometimes through an SEO agency working on behalf of the businesses. Experience in this can help you get a job in an agency like this in the future if you choose too.

Guest Posts

Publishing guest posts from other writers often works in a similar way to link selling above, but it can also help a business get its brand name out to the blog’s niche audience.

This is usually where you write about a product, service or business in general to either increase awareness of their brand or include a link to their brand in an informative article. For example, a blogger might write about money saving tips and link to a budgeting website.


Writing reviews of products that a brand sends you can be done in exchange for the product alone or in exchange for payment and the product. This is another way bloggers can earn money.

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If you’ve seen content that says “affiliate link” or “this is an affiliate link” etc., you might be unsure what it’s all about. An affiliate link is basically a referral link that tells the company who sent you to them. In exchange for sending customers to them, the blogger can earn a percentage of sales or a set fee.

Website ads

By working with either Google or an ad management agency, a blogger can have ads on their site for a monthly payment tied to the number of visits to the site.

This is another method of earning that only works really well for established bloggers.

So can bloggers make money?

Bloggers can earn a lot of money, but something that many people don’t really recognize is that it is very difficult to earn money at first, it usually comes the more you work on your site and build the visitors to your site, because it is when you can earn the most. Alternatively, you can easily use these skills to progress to a role in digital marketing!

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